Travel Agents Bulletin: Start using Social Media to grow your business. Today, I think every travel agent should maintain a blog, but social media includes so much more.
It started mainstream with MySpace. Most thought this was a place for kids and rock bands. Next came YouTube and Facebook. The days of putting up a website and throwing your ads on the site are gone. 75% of your online customers use social media. You should too!
We are going to discuss Twitter among others all in separate posts and you can decide which platforms are for you and which are not. We will discuss some different strategies for using them all without getting consumed by all the different tools that are available. Some words of advise…..Be yourself and contribute to the conversation first. You will be amazed how many people do not understand how to utilize these mediums thus making them just another platform for spamming. My personal thoughts of the right way and the wrong way to use these tools will be a topic of many future posts.
There are literally hundreds of social mediums out there to choose from. Pick and choose the ones you like, but always link back to your blog. Your blog is your identity in the virtual real estate world and thus should be where you concentrate the majority of your efforts.